RE/MAX Launches New Website
June 30, 2009
According to a recent press release from RE/MAX International the new site is “Clean. Simple. Smart. Powerful.” It’s been redesigned to make buying , selling, and managing real estate more intuitive with loads of new features and tools some of which include an easier way to search for homes, a RE/MAX agent or a RE/MAX office.
There’s a great new comparable homes feature where a visitor can put their address (or any address for that matter) and get comparable home sales. It’s a neat feature and a good start, but some of the results are a bit out of date. The ultimate idea is probably to move the visitor toward contacting a Realtor, a RE/MAX Realtor I’m sure.
Another great feature is the home search tool. When you enter a city or zip and your additional search criteria the results not only come in a list view with a small photo and initial details but also a map with all of the homes pinpointed by way of a miniature “monopoly house like” icon over which you can hover to see a small detail of what it has to offer, all on the same page! You can also expand the map to a full page size view and search by map only if you like. Within the same page is also a box which features the trends for that area as compared to the whole state. It trends back 3 years and has proved to be a really useful tool.
The “luxury home” search returns, it seems, only RE/MAX Collection listings. I wasn’t as big a fan of that feature as the rest but what a great marketing idea RE/MAX. A more efficient way to search would be to just use the main search for homes feature which you can try out here at www.remax.com.
It features an area where you can get detailed mortgage rates, helpful videos and consumer articles to aid in preventing foreclosure and increasing credit worthiness.
Overall, the new site really is pretty nifty and looks slick. It seems to be a great tool for home buyers and sellers for research as a starting point without having to dig too deep.
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Holly, I am a fan of the new Remax website. It looks professional & the navigation is user friendly. Overall the new website has a personal warm touch to it which is different from the typical national site.