In a press release yesterday, Homes.com announced that they have entered into a “major” advertising agreement with RE/MAX Intl.
According to the press release and statements by both companies:
“We are excited to announce this landmark partnership with RE/MAX, one of the nation’s largest real estate franchises,” said Jason Doyle, vice president of Homes.com. “Homes.com has a proven record of attracting qualified prospects who are in the early stages of the home buying process. With this partnership, we are also enhancing the consumer experience by streamlining the hand-off to industry-leading RE/MAX agents at the local level.”
“Remax.com is the most visited real estate franchise Web site because we offer buyers and sellers tools and resources to make good decisions in any market and comprehensive information on listings around the country,” said Marnie Blanco, RE/MAX Vice President, eBusiness. “Our partnership with Homes.com gives RE/MAX listings added visibility and drives more buyers and sellers to a qualified RE/MAX agent.”
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Great merger that seems to make sense on the outside! Homes.com is connected with so many other websites, re/max should be able to capitalize off this deal.
We’ll see where this goes. Hopefully even more exposure for RE/MAX listings? That would be a nice bonus. You basically cannot go anywhere, watch a TV sporting event or listen to the radio without hearing or seeing RE/MAX. Homes.com will bring even more public awareness.