Brookfield Real Estate announces franchise acquisitions

It was announced by Brookfield Real Estate Services today that they will consumate deals on January 1, 2012 for several
Canadian brokerages to become franchisees under both their Roal LePage and Via Capitale brands. The deals according the press release will be 80% cash on the first of January totalling $2.6 MM with an additional 20% payment after one year according to the terms of their MSA.

This is expected to bring in a revenue stream of roughly $500,000 in franchise fees across both brands. This appears to be a strong bet by Brookfield that the brokerage services market will have a reasonably strong 2012, that their new franchisees will be able to retain agents, and that the longer term looks favorable for the real estate market.

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Eric Blackwell owns and operates EricOnSearch, LLC , a growing online marketing company as well as Eric On Real Estatea consulting firm for teams and brokerages. He has been married to his wife Jen for 23 years and they have 4 children.

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